MagazinePublisher.com

your source for magazine printing, mailing, distribution, and other magazine-related services.

Web Site Solutions for Your Printed Magazine

Large magazine publishers often have the in-house development and programming staff to develop and maintain a dynamic, content rich web presence. But we have found working with small to mid-size magazine publishers there usually is not a budget for this staffing, not to mention the ongoing maintenance or technology knowledge required to build and maintain a proper web site.

With the integrated technology now involved with merging and maintaining an web presence along with a print magazine we are commonly asked about this mix in the overall launch and operation of a magazine publisher. With our long history of magazine focus Magazine Publisher continues to commit itself to the best strategy and advice for all magazine services.

A great service for magazine publishers was developed by Advontemedia. In addition to developing a publisher's full function web site, Advontemedia provides a web based administration tool for the entire web site so that updates are quick and simple.

A professionally developed website for your magazine can provide many benefits including steady monthly traffic, online profits from subscription and product ecommerce offerings, to the ability to demonstration and display samples of your overall brand.

Print magazine publishers already posses the elements to produce online results. They have an existing marketing medium (their magazine), an audience (their readership), an existing advertising base, and plenty of relevant content. Here are several ways that web functionality can provide readership interaction and cross promotion of your magazine brand.

Print magazine publishers already posses the elements to produce online results. They have an existing marketing medium (their magazine), an audience (their readership), an existing advertising base, and plenty of relevant content. Here are several ways that web functionality can provide readership interaction and cross promotion of your magazine brand.

New Readership

Your web site provides an excellent tool for potential new readers to find you based on Internet searches. Searches based on words and phrases related to the content of your magazine will provide visitor traffic to your site and provide you the medium to sell your print publication value.

Readership Interaction

Inviting your current reader base to see additional content for selected articles online and to post their article or story feedback allows you to build a strong interactive connection with your subscribers.

Marketing each New Issue

An email newsletter list can provide publisher's a great tool to build excitement for each new issue of a magazine. For non-subscribers, this teaser and features announcement email is your tool to always sell the value of subscribing to your magazine.

Advertising Value

In addition to extending online advertising programs to your current advertisers, potential new advertisers almost always perform a through review of a magazine publisher's publication website prior to establishing a print advertising relationship. Advertisers know that if reader interactive functions exist it will expand their display ad exposure to this elite readership demographic.

Solution Features of a web publishing platform built for magazine publications include:

Online Web Strategy & Revenue Plan

Quick, Simple, and Cost Effective Startup

Web Based Web Site Administration

No Programming Required

Customized Web Design

Article & News Content Management

eCommerce Subscription / Merchandise Shopping

Marketplace, Resources, & Links Databases

Online Classified Ad Management

Forums / Message Boards

Calendar & Event Management

Online Display Advertising Campaigns

Email Newsletters & Email List Management

Advontemedia has developed a special program for Magazine Publisher clients and web site visitors. Be sure to mention MagazinePublisher.com and our 'Contract Discount' when contacting Advontemedia.

To learn more about magazine web design and publisher web cms visit Advontemedia.com